With a month before spring training begins and two-and-a-half before the season commences, Jessica Mendoza’s rise could seem meteoric. A year ago, she was pushing for more opportunities to do in-game analysis for ESPN. A week ago, she was named to the broadcast team on the network’s flagship baseball property, “Sunday Night Baseball,” on which she will join veteran play-by-play man Dan Shulman and former postseason hero Aaron Boone, who played 12 years in the majors. She is 35, a wife, a mother of two, one of the best hitters in collegiate softball history – and now, whether she wants the label or not, something of a pioneer.
“I realize that anything out of my mouth, people are going to listen a little more,” Mendoza said. “Instead of just, ‘Oh there’s a game on, and it’s background noise,’ it’s, ‘There’s a female talking; I’m really going to analyze what she has to say, every word she says.’
Her colleagues are universal in their assessment. Last season, after a few years of asking for more on her plate as an analyst and working on the wrap-up show “Baseball Tonight,” she moved into the analyst’s chair for the College World Series. By late August, she quietly became the first woman to analyze a nationally televised major league game, working a Monday night matchup between the St. Louis Cardinals and Arizona Diamondbacks. The following Sunday, she filled in for the suspended Curt Schilling in the week’s premier slot.
“You could tell she was a little bit nervous early,” Shulman said.
“I didn’t sleep the night before,” Mendoza said. “I couldn’t eat – which is incredibly unusual for me.”
“She’s sharp in any way you can be sharp,” Shulman said. “Once she got more comfortable and she got a few more reps, you could see her personality really come out, and you can see how hard she works.”
If it continues, it will be pushed at least in part by Mendoza’s craving more information. This offseason, she went to pitching school to learn more about grips and breaks. She attended the winter meetings, went to a scouts’ dinner, asked and absorbed. She enters the season more confident in her ability, but aware of the reality: She’s being watched.
“I know people are going to hear my voice and know it’s different,” Mendoza said. “Even though it’s 2016 and we want to believe it’s not that way, it is. Each game last year carried a ton of pressure that I would put on myself.
“But what’s helped is once the game began, it was just baseball, and not a female broadcasting baseball. I was like, ‘I can do this.’ I just honed in on it, and all the other stuff went away.”
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Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.