According to the Las Vegas Review Journal, Lotus Broadcasting, the sports radio market leader in Southern Nevada, is expected to become the brand new radio home for the Las Vegas Golden Knights, the market’s new NHL franchise. An official announcement is expected later today.
Lotus currently serves as the flagship station for UNLV men’s basketball and football, and Las Vegas 51’s minor league baseball. The company was chosen over CBS Radio and Beasley Broadcasting due to its ability to help the new NHL team reach the entire region. Lotus operates 10 radio signals in the market, and six of them feature some form of English or Spanish sports radio programming.
As part of the arrangement, the Golden Knights will be heard locally on Fox Sports Radio 98.9 FM and 1340 AM. There will also be no pre-empting of the broadcasts. Reports say that the team also plans to broadcast its games in Spanish on Lotus’ ESPN Deportes 1460 AM.
The English and Spanish broadcast teams for the Knights have not yet been decided.
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
