For the 5th episode of Season 2 Jason reconnects with a former colleague, 710 ESPN Seattle midday host Bob Stelton. The conversation includes a trip down memory lane examining the various stops of Bob’s broadcasting career, reflections of his time working with the late Bryan Burwell, MMA’s place on sports radio shows, what he’s learned from working under a number of top notch programmers and much more.
SUBJECTS COVERED WITH BOB STELTON
- When he first took an interest in sports talk radio
- Interning and board oping for Sports Radio KJR in Seattle
- What he learned from PD Tom Lee and morning host Mitch Levy
- Working his way up as a fill-in host at KJR and always saying yes
- Landing on Sporting News Radio’s radar despite not being a FT host
- His role at Sporting News and everything it involved each week
- Finding himself unemployed for the first time and how it happened
- Being contacted for a possible hosting opportunity in St. Louis
- His memories of working with Bryan Burwell and learning of his passing
- Flying solo in St. Louis, having great success and how he did it
- How an out of market host should approach getting over in a new city
- Developing characters on a show and how they stick with the audience
- Receiving the call to return home and host for 710 ESPN Seattle
- How his midday show on 710 has evolved since the time it started
- The growing interest in MMA and its place on a sports talk radio show
- Creating features, why they work, and how often they should be refreshed
- What he learned from PD’s Tom Lee, Brian Long, Mike Salk & Matt Nahigian
- Quick Hits – Best Seattle athlete, Top host, Seattle radio, Hardest part of hosting
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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America’s top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing ‘The Dan Patrick Show’ and ‘GameNight’. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.