97.3 The Fan in San Diego is taking steps to make Jim Rome a stronger part of the radio station. The CBS Sports Radio host, who’s program airs on the station in middays, and has been a longtime staple in the San Diego market, has agreed to do a daily segment with morning man Dan Sileo. The segment is scheduled to begin next week.
The Fan added Rome’s show after pulling the plug on its Guy Talk/Rock experiment, 97.3 The Machine. Rome’s program became available after the Mighty 1090 cancelled the show in March. Sileo is also no stranger to 1090, having previously hosted mornings on the station before moving across town to Entercom’s new FM talk station.
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
