WWE is celebrating its first year on Netflix, a partnership that has not only brought the world’s top wrestling content to streaming audiences but also shattered viewing records across the globe.
Since debuting on January 6, 2025, WWE programming—including RAW and a slate of Premium Live Events—has racked up 525 million hours watched by Netflix members worldwide. RAW alone accounted for nearly 340 million hours, while Premium Live Events drew 185 million hours of viewing, even in markets outside the United States.
Over the past year, RAW has maintained a near-constant presence in the Global English TV Top 10, appearing 47 out of 52 weeks. The weekly series has averaged more than 3 million views per show and achieved Top 10 status in 34 countries, including the United States (51 weeks), Bolivia (49 weeks), Canada (48 weeks), the United Kingdom (40 weeks) and Mexico (38 weeks).
Other WWE franchises have similarly found international success. Events such as WrestleMania, Elimination Chamber, Money in the Bank, Night of Champions and the Royal Rumble reached the Top 10 in 42 countries. Notably, the Royal Rumble earned this recognition despite not being available for streaming in the United States.
In August, Netflix expanded WWE’s content library with WWE: Unreal, a behind-the-scenes docuseries taking fans into the league’s writers’ room and providing unfiltered access to their favorite Superstars. The series appeared in the Global Top 10 and reached the Top 10 in eight countries, including the U.S., the U.K., Australia, Austria, Bahrain, Bulgaria, Ireland, and New Zealand. Season 2 is set to premiere January 20.
WWE’s presence on Netflix has also boosted its social media footprint. Posts across Netflix-owned platforms have generated over 5.8 billion impressions from roughly 8,000 posts. One of the most successful posts featured FC Barcelona’s Lamine Yamal reacting to a Randy Orton RKO, drawing more than 50 million impressions on Facebook. Content from WWE: Unreal and nostalgic clips, including John Cena’s entrances and Randy Orton highlights, have similarly captured tens of millions of interactions.
As of January 6, 2026, WWE’s social media following across Facebook, Instagram, TikTok and YouTube exceeds 6.2 million, delivering more than 4.4 billion total impressions.
The first year of WWE on Netflix demonstrates not only the enduring appeal of the league’s live action and archival content but also its ability to engage fans globally across streaming and social media platforms.
Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.
