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John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

Have Sports Media and Fans Forgotten What ESPN Is?

Columns John Mamola John Mamola -
"Sports was meant to be the escape, and the programming direction of ESPN serves as exhibit A of that escape"

Meet The Leaders: Jeff Warshaw, CEO & Founder Connoisseur Media

"Meet The" Series John Mamola John Mamola -
"Having one-to-one relationships with our listeners is something that we need to continually always remember is the bread and butter of our business"

Where Stephen A. Smith Missed His Shots Aimed at Michelle Beadle, Cari Champion

Columns John Mamola John Mamola -
"Stephen A. Smith didn’t just misstep on Monday night—he reminded everyone exactly why criticism follows him wherever he goes"

How Dawn Davenport Remains a Trailblazer at 104.5 The Zone in Nashville

Features John Mamola John Mamola -
"The balance is not easy. There are times where I feel like I’m a crappy radio teammate, college football teammate, mom, and wife. I don’t feel like I’m doing all of it well at the same time, but I think that’s normal"

How Marcellus Wiley Found Freedom Speaking His Truth To Sports Media

Features John Mamola John Mamola -
"There are a lot of people who have left traditional media and haven’t had the success that I’ve had. I don’t have a machine with me, so I think some of the machines are sitting there saying he’s done all of this by himself, and he’s surpassed most of those who do have machines"
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Breaking

20 Brands in 20 Days: Chris Lloyd, WBAB & 106.1 BLI

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"It's hard to fake Long Island. You gotta be it."

Cassette Comeback Defies Digital Music Streaming Dominance

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"In a culture built around infinite, frictionless content, that kind of deliberate attention has become rare enough to feel almost radical."

Why the NBA Should Never Give up Their Spot to the NFL on Christmas Day

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"The NFL is powerful enough to change the way sports fans consume Christmas Day. It is not powerful enough to make the NBA abandon it."

We Are What We Eat With Media Being the Meal

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"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."