Kevin Robinson

96 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

104.1 WIKY’s DJB And A 51 Year Radio Love Affair

You’re not going to make a ton of money. You have to love it to make it a career. Be prepared to do about anything.

How to Select Special Programming For AC Radio Stations

If you air special programming or are considering a new show, think strategically about placement and tactically about promotion.

Back To The Future With Adult Contemporary Radio

Opinions on the future of radio wildly vary. As also goes the future of Adult Contemporary radio.

Strategy vs. Tactics in Adult Contemporary Programming

Simply put, Strategy is ‘Doing The Right Thing’.' Tactics – ‘Doing Things Right.'

Five Ideas To Improve Your Adult Contemporary Stations

Bob Rotella’s Mental Coaching is golf-centered, much of what he preaches translates to radio, especially Adult Formats.

Breaking

Why Pat McAfee’s Reported ESPN Extension Is About Far More Than Just Money

"The story is that ESPN has completely changed its philosophy. For decades, ESPN sold the network. It sold SportsCenter. It sold highlights. Now it sells personalities."

ESPN May Be Having Its Finest Moment When It Matters Most

"For years, ESPN has been criticized for what it wasn't doing. Not enough promotion. Not enough storytelling. Not enough attention paid to certain properties. Fair or unfair, those critiques have followed the network through multiple eras. But right now, those conversations feel very distant."

When Radical Becomes Rational: A New Case for Bold Radio Ideas

"Ninety percent of the ideas will end up on the floor. But some won't."

Women In Radio’s Meaghan Taylor on Mentorship vs. Sponsorship in Radio

"A sponsor is the person who walks into a room you're not in and talks openly about you. That's what moves careers."