Mike Stern

115 POSTS
Mike Stern is a Classic Rock columnist and Features writer for Barrett Media. He has been with Jacobs Media consulting stations in the Classic Rock, Rock, Alternative and AAA world for more than a decade. Prior to that he programmed stations in Chicago, Detroit, Denver Las Vegas and other markets. He also worked as News/Talk Editor for Radio and Records, wrote about Top 40 Radio for Billboard Magazine and had his own radio talent coaching business called Talent Mechanic. 

Why Classic Rock Radio Cannot Leave Listeners Numb and Unfulfilled

"In our world of Classic Rock and Hits, look for ways to consistently make the station more exciting than just playing the big hits"

How ‘The Woody Show’ Remains Vulnerable Yet Insensitive at the Same Time

"I don’t care how people see me or view me as long as it’s real.”

How Radio Can Turn Nostalgia Into Ratings and Revenue

"There is an opportunity here to tie your brand to things that bring happiness and fun into your listener’s lives."

Making the Leap to Classic Rock with Dave and Mahoney (Part 2)

"There is an unexpected wealth of content that comes from the upper end of the audience."

Making the Leap to Classic Rock with Dave and Mahoney (Part 1)

“People who grew up loving music from the grunge era are very similar to the people that we see every day interacting with the show that also like CCR and ACDC.”

Breaking

Jacques Doucet, Voice Of The Montreal Expos, Dies At 86

"He was certainly a giant, and his loss is immense."

FOX Sports Unveils College Football Broadcast Teams For 2026 Season

"FOX Sports looks to continue on the momentum from the FIFA World Cup was an exciting year of action beginning week one with the defending national champion Indiana Hoosiers."

Bob Stilson Retires From The Breeze Buffalo Mornings

"Stilson's exit marks another chapter closing for local Buffalo radio."

Family of 93 WIBC’s Matt Bair Releases Statement Following Unexpected Death

"His death was accidental, and we do believe at this time that alcohol was a contributing factor."