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The Watch: On Balance with Leland Vittert, NewsNation

NewsNation has committed to playing things, politically, right down the middle. That’s why one of the network’s primetime shows is named On Balance with Leland Vittert.

Lots of cable news shows say they are unbiased. The hosts will spend plenty of time telling you that no one else should be trusted to deliver the “real” news other than that person.

Leland Vittert is one of the newest members of cable news’ primetime brigade. He moved into the 9 PM ET timeslot previously occupied by Dan Abrams Live in the NewsNation lineup before that program ended earlier this year. Abrams worked hard to stand in the middle, politically, allowing guests to be the stars and showcase their opinions, while he occasionally took strong stances against both prominent Democrats and Republicans when warranted.

I watched Friday’s episode of On Balance with Leland Vittert to get a feel for how the program slots into the NewsNation strategy of simply providing the news and interesting stories and allowing their viewers to make their own determinations.

Vittert’s interview with former federal prosecutor Shan Wu and President Trump’s former lawyer Jim Trusty was fair and balanced. He asked questions that would make viewers think, made his guests ponder, and led to interesting responses in an attempt to take viewers inside the minds of the country’s power brokers.

He also featured a conversation with Mark Halperin, who makes regular appearances on The Megyn Kelly Show, to talk about “Trump’s continuing momentum” and “winning the messaging war” against Democrats.

And this is where my opinion of the program was changed.

Let’s play a game. If I asked you to name the network the following portion of a monologue came from, which would you guess?

“This week, Democrats have been reminded once again that fighting against Donald Trump does not work. However, being for socialism works out pretty well for them in certain cases. Just consider this week, everything that Democrats have counted on to stop Trump has come up shortly. They’ve tried impeaching him twice. They tried raiding his home, they tried multiple felony indictments, they tried a felony conviction, and they tried civil judgments. None of that worked to stop Donald Trump’s rise and now his second term, so they turned to the court. The courts, that was their last line of defense. The Supreme Court today, well, I won’t say kill Democrats’ hopes, but it certainly poured a lot of water on the fire. They are against Donald Trump. And they are not for anything.”

Fox News? Newsmax? OAN?

Nope. That was Leland Vittert on Friday evening. A primetime host on a network purporting to be non-partisan.

Now, in fairness to Vittert, it did feel as if his stance felt more in line with a “Both sides are awful, am I right?” than a “These radical leftists need to be defeated so we can take our country back!” that you might get on the aforementioned conservative cable news channels.

Furthermore, NewsNation flashed the following chryon on the screen as Vittert gave his message.

I think it’s a difficult sell to say that you’re non-partisan and down-the-middle politically with a monologue about how — in my terms, not Vittert’s — “the Democrats suck” and that’s listed as “breaking news.”

For clarity’s sake, my issue isn’t with Vittert’s stance or opinion. He’s more than free to have them and share them. But I don’t think you can pretend to be an unbiased news network that features commentary of “one side is wrong about everything” with a graphic that says “Breaking News: Democrats Only Message is Anti-Trump” and then give me the whole “We report, you decide” poppycock.

The episode of the program hosted by Leland Vittert included a portion of the conversation with Halperin about Zohran Mamdani — the winner of the Democratic primary in the New York mayoral race — and whether or note Democrats are worried about being defined by the “communist, socialist” political figure, as well as questions about whether Democrats can ever win a messaging war against Donald Trump.

They aren’t the most unbiased, unslanted questions in cable news history.

NewsNation has pounded that table that it isn’t your run-of-the-mill cable news channel with biased hosts, slanted news coverage, and a hope that they’ll win voters from only one side of the political aisle. Maybe this episode of On Balance with Leland Vittert is a complete misnomer. Maybe I just caught a bad night when the coverage was perhaps more slanted one way than the other.

And maybe I’m the fool for believing in something that just isn’t possible. I thought Elizabeth Vargas Reports — which I reviewed in this space earlier this year — was the perfect representation of what NewsNation was trying to build. This episode of Vittert’s show didn’t align with that vision, in my estimation. And that’s a shame.

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Craig Dellimore Saw Massive Changes in News Radio During His 42 Years at WBBM

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Earlier this month, WBBM Newsradio Political Director Craig Dellimore called it a career after spending 42 years with the Audacy Chicago all-news brand.

Craig Dellimore originally joined WBBM as a general assignment reporter before rising through the ranks. In 2001, he was named the station’s political director — covering City Hall and other political assignments — and held that role until he stepped away.

In addition to his long tenure at WBBM, Craig Dellimore also previously worked at WCBS 880 in New York, as well as at the Associated Press Radio Network in Washington, D.C.

As you might expect, Craig Dellimore believes that the news media industry has seen substantial changes during his long, illustrious career.

I sat down with him to ask about what changes he’s seen, whether that makes being a reporter today harder or easier, and what he plans to do in the next phase of his life.

*Editor’s Note: Answers have been edited for clarity and length.

Garrett Searight: What makes now the right time for you to step away?

Craig Dellimore: Well, you know you can never be sure when’s the right time. But my wife has been retired for four years, and she’s been fine with me continuing to work. I think at some point, you look around and see if you’re having as much fun. And I have been mostly. I want to be able to travel and do some other things around the house.

The other thing that was important to me was that I was seeing a new generation of journalists — broadcast or otherwise — coming up that gave me some hope that the tradition will continue. I’ve always been interested in seeing other people, younger people, get into this business. Especially at City Hall. Chicago — City Hall, where I work, or have been, at least that’s where I’ve had my desk — that particular crew right now is very good. There are people who all want to do it and do it the right way.

So I felt very comfortable stepping back.

GS: What are the qualities of those people working in City Hall that made you think, “You know what? We’re in good hands if I leave”?

CD: First, it’s the energy. The excitement at doing it and being journalists. And the idea that these are people who feel that they are informing the public, not just showing off themselves, but doing something that helps people understand what’s going on around them. The integrity you look for. People who do an honest job, who are okay with maybe whatever perceptions they may have had going into a story being changed by the facts that they uncover or learn. And people dedicated to research. This is a generation of people who are into data. They have tools that we didn’t have when we were starting out, and they use them properly. That’s the kind of thing.

GS: Piggybacking off those tools that you didn’t have — I recognize that this can be a wholly overarching question — but what have been some of the biggest technological changes from when you first began to today?

CD: I have a colleague who retired a couple of years ago who actually compiled a list of things that other people used to do for broadcast journalists that we now do for ourselves. That technology has, if anything, put more of an onus on us. When we started out, our reports were taken in by other people. You would either call it in, or if you had a broadcast line, say it, and somebody else took it in and edited it.

There was a time, way back when, when even a sound person went out with a broadcast journalist. That hadn’t happened in ages. But now we do our own editing. We are using digital tools. For someone younger, people may not remember when we didn’t edit on their own computer. But some of us can remember when we didn’t have computers.

The other change has been information. Before, if you wanted to find a story or find a background on a story, you could go and view — especially in the newspapers — a library of clips and look up the background. Now, the internet has so much more that you can look up, assuming you’re looking in the right places.

GS: So does that make it easier or harder to be a broadcast news journalist today?

CD: Oh, absolutely easier. Because you now don’t have to rely on your own memory of things. There are times when, even when I’ve covered a story in the past, I might go back online to either our own libraries or my own for that matter. Just to make sure that I’m remembering things correctly. It helps us to do the job better.

It also helps us to broaden our — stable is the wrong word — but our stable of experts, that people who are subject matter experts. Before it would be you’d go back and back to the same people that you’ve used before, and now you can see people who may have very specialized areas of expertise, and know how to find them and be able to find them about the technology than you would before.

GS: How has the city changed since you’ve been there?

CD: I grew up in New York, so I was in a world-class, cosmopolitan city, and then moved to Washington, and then to Chicago. I visited Chicago a couple of times before I was offered a job here. The running joke was it was a cleaner New York. But it’s it’s more than that. It is a cleaner New York, but it has more to do with the fact that Chicago has alleys where people can put out the garbage and New York does not. That is just a fact of life for the way the city runs.

But it’s always been a little slower paced than New York. But still, the city has always been an international place. But I noticed that things like in terms of lifestyle, restaurants have become more of a thing here. they always were, but it’s the Chicago power As a culinary destination has increased. I think the energy level and the interest in being a world class city, has increased.

Politically, the city has always in a big political town. It just has a different energy for the politics. Growing up in New York, I didn’t know who — I did know who my city council member was — but they weren’t integral to my life.

In Chicago, your Alderman is a factor. You need to know your Alderman. There will be some things that you have to go to that person for to get things done. So the Alder people have really a good role. And of course, Chicago politics is the Chicago politics. I covered the state legislature for a while and it has always been high energy. Those things have only amplified as we’ve gone on. The Chicago city council has become a more deliberative body than it was. So those kinds of things have been interesting to watch.

GS: As you approached your last day, what were the emotions that you felt?

CD: It’s been a very busy time with budget questions, changes with the school system, and with what’s going on in national politics. So I told a dear, dear friend of mine, who we sit back to back to each other on in the the City Hall press room, and I said to her — because she asked that very question — I said, “Some days, I think about how much I’m going to miss it and being able to do this every day. And some days, it can’t come fast enough.”

GS: When some people retire, they are, “That’s it.” They’re done. There’s no chance they’re ever coming back. Some people get out of it for a few months and then go, “You know what? I gotta do something.” Which side of the coin do you fall on?

CD: Well, we’re going to find out. I’ve never retired before [laughs]. I would never go back to a full-time job, that’s for sure.

My reputation up to this point has been someone who would always be fair to all sides. That doesn’t mean I wouldn’t be hard on either side or multiple sides, if that was necessary. Because you have to make sure people are giving you facts, and if you have facts that run counter to that, you have to call them on it. But I’ve always felt that my job was to make sure that people understand everyone involved in the issue and understand where they’re coming from. So because of that, I would probably not ever work on a political campaign.

But as someone who can observe things, and if somebody called and said “Can you give us your analysis or something?” Yeah, I might do that. But otherwise, there’s life. We like to travel. So we’ll do that.

I have a comic book collection that has never been cataloged, and I’m absolutely going to do that. Here’s a technology change. There’s now software right to make that a whole lot easier than it was when I was typing lists in the early days. And now, if I wanted, you could buy a scanner and click on a barcode on the back of a comic and put that into a computer program.

Well, I now have software that will make that a little easier. I’m not getting the barcode scanner. So there’s that. Maybe I’ll do some writing, maybe even fiction. I grew up reading and liking fiction, so maybe I’ll do something else. I’m not sure what I’ll do.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Maybe It’s Time to Start a ‘Let AM Radio Die’ Campaign

Look, if the radio industry is going to keep pushing this “Save AM Radio” campaign on Capitol Hill, I might have to start a “Let AM Radio Die” movement.

Oh, who am I kidding? I don’t even have the energy to make a phone call, let alone lobby Congress. Still, it’s a waste of time and money to rescue a medium of limited utility when there are other, more effective options.

Yes, even in emergencies.

I could recount the technical woes that make it really hard to listen for very long, like the rising noise floor and the many stations that sold off the land underneath their towers and reduced power to save money. You know about that. You know that the industry itself has pretty much declared that AM stations need FM translator simulcasts to survive. You know that there are other media that can get emergency information out there, and while AM is useful when other media fail, it, too, can be rendered inoperative in a natural disaster. (We’ve had hurricanes and tornadoes come through here and AM radio didn’t offer anything FM and cell phones didn’t.)

Streaming has better fidelity, reaches the primary devices now used for audio. The religious and foreign language programming that occupies much of the AM dial in larger markets can and does use streaming. More AM talk and sports programming is landing on FM and podcasts. People under 55 generally have no clue that AM is even an option.

Why are we trying to prop it up? Let it go. You own an AM? If the programming is worth saving, put it on a full-power FM. You’d lose a revenue stream? Not the public’s problem. You spent a lot of money on an AM station? If you’re a big enough station group, take the write-off. If you’re a small operator, push the FCC to allow translators to originate programming. Anyone who buys an AM station and expects to make money in 2025 is only kidding themselves.

Oh, but there’s 77 WABC, right? Good 6+ ratings, loyal audience. Old audience. Very old. A rich guy bought it to do whatever he wants and help his political ambitions; revenue is beside the point. If reaching the 65+ audience is worth anything, someone else will do it on FM or streaming or podcasting. It’s condescending to suggest that seniors don’t know how to get podcasts or streaming. Most do.

If WABC’s tower in Lodi fell tomorrow and the station had to go to 100% streaming, the audience would ultimately find it, maybe not as many as they have now, but more than you’d assume. Look at TV: ABC is moving to an HD-2 channel (plus a low-power station) in Miami soon, and viewers will manage to figure things out and find their shows. It’s about the programming, not the station. If you have what people want, they’ll find it, especially if you indulge in even a little marketing.

Okay, AM isn’t really going to be shut down. There are too many people invested in those stations to just wipe them away (and imagine the whining of conservatives insisting that they’re being silenced, as if there are no other conservative media sources). And if you want to put your money into an AM radio station, go ahead, have at it. Just saying that you can probably get, what, like 4% or 5% putting that cash into a bank CD instead of losing your shirt on a facility in a shrunken market. It’s your money. Good luck with that.

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The Tucker Carlson Show Sees Jump in YouTube Podcast Rankings Amid Feud with Mark Levin, Donald Trump, and Ted Cruz

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Tucker Carlson has feuded with Mark Levin, Donald Trump, and Ted Cruz recently. It led to The Tucker Carlson Show to surge in the YouTube Podcast rankings.

After routinely finishing in the teens during the first several weeks of the YouTube podcast charts, The Tucker Carlson Show moved up all the way to number five in the latest rankings.

The only shows above Carlson’s were The Joe Rogan Experience, The MeidasTouch Podcast, Rotten Mango, and Kill Tony, in positions one through four, respectively.

Carlson’s podcast surpassed other shows like 48 Hours (6th), Shawn Ryan Show (7th), and The Pat McAfee Show (12th), among others it had previously finished behind.

The rise of Carlson’s show comes after he had a quite public battle against MAGA political figures like Mark Levin and Donald Trump, who called the former cable news host “kooky”. Carlson also featured a lengthy sit-down conversation with Sen. Ted Cruz (R-TX), which saw the pair spar over a variety of issues. The full, nearly two-hour conversation between the two garnered more than 3.5 million views.

Other podcasts hosted by Tucker Carlson during the timeframe catapulting him into the top five included conversations with Steve Bannon and Dan Caldwell.

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NBA Draft Round 1 Averages 3.77 Million Viewers Across ESPN, ABC

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Duke forward Cooper Flagg headlined the 2025 NBA Draft as the No. 1 selection by the Dallas Mavericks, kicking off the event from Barclays Center in Brooklyn, N.Y. The opening round of the proceedings featured several other standout collegiate players joining NBA franchises, some of whom included Dylan Harper, V.J. Edgecombe and Ace Bailey. Yet viewership for the event across ESPN and ABC was down 14.5% from the previous year, averaging 3.77 million viewers for its broadcast on Wednesday night.

Although the overall viewership number was down, consumption of the first half-hour of the proceedings averaged 5.05 million viewers, marking a 4% proliferation from the previous year. Jon Lewis of Sports Media Watch divulged that consumption of the event as a whole peaked at 5.16 million viewers during the 8:15 p.m. EST quarter-hour. The NBA iteration of the Draft is the second most-watched in all of sports after the NFL event, which averaged 13.6 million viewers for its opening night across ESPN, ABC and NFL Network.

The ESPN presentation of the NBA Draft attained a 1.0 rating and averaged 2 million viewers on Wednesday night, the latter of which is down 10% year-over-year. In addition, Douglas Pucci of Programming Insider reported that the broadcast had a 0.79 rating among Adults 25-54. This broadcast featured Malika Andrews as the host with analysts Jay Bilas, Kendrick Perkins and Andraya Carter, along with contributions from Shams Charania, Bobby Marks and Jonathan Givony. ESPN was live on site from Barclays Center and aired episodes of NBA Today and NBA Today: Draft Red Carpet Special preceding the selections.

The ABC broadcast of the NBA Draft featured Kevin Neghandi as the host with analysts Stephen A. Smith and Bob Myers, along with reporting from Monica McNutt and Marty Smith. Lewis shared that the presentation had a 19% decline in average viewership, accumulating 1.78 million viewers and a 1.1 rating on the night. Among the Adults 25-54 demographic, the Round 1 telecast on ABC garnered a 0.51 rating and 6-share for the night.

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Jenny Hobby To Exit Star 94 Atlanta For CURE Childhood Cancer

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Jenn Hobby is set to depart Star 94 Atlanta after nine years. She is joining CURE Childhood Cancer as Brand & Communications Director.

The Atlanta market veteran was a previous co-host on “The Bert Show” on Top 40 Q100, as well as a time spent with Country Kicks 101.5.

Hobby said, “For the past 25 years, radio has given me a dynamic career and an influential voice in our community. But going through a cancer battle with your child changes you forever. We are incredibly fortunate that our daughter is healthy and cancer-free, and now I have an opportunity to use my voice to serve families in this fight against childhood cancer. I deeply believe that children deserve better treatment. I am passionate about bringing my storytelling expertise and media background to CURE Childhood Cancer. It’s where I’m meant to be.”

Kristin Connor, CURE Childhood Cancer CEO, added, “We are absolutely thrilled to welcome Jenn to our team. She brings an extraordinary blend of authenticity, passion, and communication talent to this role. Jenn understands the childhood cancer journey in a deeply personal way, and that lived experience drives everything she does. Her heart for children and families, combined with her gift for connecting with people, makes her uniquely equipped to help advance CURE’s mission and amplify the voices that need to be heard.”

Hobby will have a farewell transition period with Star 94.

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‘The Bo Corona Show’ Expands To Two Texas Markets

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“The Bo Corona Show” is set to debut on U102.3 FM in Uvalde and Mega 94.3 FM in Crystal City/Eagle Pass, starting Monday, July 7th, for afternoon drive-time.

Bo Corona has been in radio for 30 years. And has been heard across Texas stations like KPRR-FM El Paso, KTFM-FM San Antonio, KXTJ-FM and KQQK-FM Houston.

“I am truly honored to bring ‘The Bo Corona Show’ to each new Texas city,” said Bo Corona. “This represents another step in my mission to preserve and celebrate Tejano music across Texas. I am humbled by the continued support and excited—so let’s go, my Tejanitas and Tejanitos!”

Universal Media Connections owner Cynthia Rankin added, “He makes radio fun. Plus, he loves his Tejano music, and that connects with the listeners.” The move further cements Bo Corona’s growing influence across the Lone Star State.

Bo Corona is recognized for his vibrant energy, charisma, and strong ties to the community. He incorporates music, artist interviews, and showcases Tejano culture in every broadcast, creating a rich and engaging listening experience.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Real Talk 93.3 Bought By Magic Broadcasting CEO Jon Jopling

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In a move that solidifies his local roots and deepens his media footprint, Jon Jopling — President and CEO of Magic Broadcasting — has officially acquired Tallahassee news/talk station Real Talk 93.3 FM.

Jopling, who has led Magic Broadcasting’s operations in both Panama City and Tallahassee since 2021, purchased the station through his newly formed company, 923 Ventures, LLC. The acquisition ensures that Real Talk 93.3 FM will remain the only locally owned radio station in the Tallahassee market — a distinction the brand is embracing as a core value moving forward.

In an announcement regarding the sale, Magic Broadcasting emphasized the station’s longstanding dedication to community-based content, noting its “long-standing dedication to providing authentic, community-focused content hosted by Tallahassee media staples like legendary sports talk host Jeff Cameron, award-winning morning show host Greg Tish, and investigative reporter Steve Stewart.”

Jopling, who has called Tallahassee home for more than two decades, said the transition goes beyond a simple ownership change.

“As someone who has lived and worked in Tallahassee for over 23 years, I understand how important it is for our city to have trusted local voices on the airwaves,” said Jopling. “This transition isn’t just about ownership — it’s about strengthening our commitment to the people of Florida’s capital city. We’ll continue to focus on real news, real conversations, and real connections that matter to the people that live here — delivered by people who live here, too.”

Real Talk 93.3 FM currently airs over 45 hours of local programming each week, a lineup that Jopling says will continue to grow under his leadership.

“We’ve had a lot of success at 93.3, and we are thankful for the continued support of all of our incredible listeners, fans, and advertisers. Or as we like to call them, our family. I’ve been privileged to be in charge of the station, but now, as the owner, I know our family will only get better.”

The station will reportedly expand its focus on local issues, civic engagement, and community events — a strategy designed to further embed WVFT into the daily lives of Tallahassee residents.

“The station will continue to expand its lineup of local hosts discussing local issues, civic matters, and community events — ensuring listeners stay informed and engaged,” Jopling added.

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Wing Bowl Makes Its Return This February In Las Vegas

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One of the more legendary radio promotions of all time is making a return in February. For the first time in eight years, the Wing Bowl will be making its return for the first time since February of 2018 in Las Vegas, NV. This will mark the first time the iconic radio promotion of 94 WIP will be holding an event outside the city limits of Philadelphia, PA.

Previously, former WIP host Angelo Cataldi announced in October of 2018 that station management decided to end the Wing Bowl since the Philadelphia Eagles had secured their first Super Bowl championship in Super Bowl LII. The promotion originally began in 1993 as a supplement for Philadelphia sports fans since the Eagles had never won a Super Bowl.

The annual wing eating competition began in 1993, which saw 150 people in attendance witnessing two competitors eating as many chicken wings as they could in an allotted amount of time. Over the years, the event steadily grew in both size and popularity, culminating in its final event in 2018. That year, over 20,000 people packed the Wells Fargo Center to witness Molly Schuyler earn the title of Wing Bowl Champion by eating 501 wings in 30 minutes.

Now, according to the event’s website, the next Wing Bowl is slated to be held on February 7, 2026, at the Plaza Hotel & Casino Showroom in front of a live audience. During the event, 20 competitors will battle it out in three rounds of wing eating time trials. Furthermore, a release on the event states that the competition will feature both amateur and professional competitive eaters. Qualifiers are scheduled to begin next week in Las Vegas, with additional qualifying rounds set to take place in Philadelphia.

Additionally, the event will be live streamed online, with cash prizes totaling $5,000 up for grabs. Mike Davis of FOX 5 Las Vegas will serve as the play-by-play announcer on the broadcast.

As of now, Audacy currently owns the trademark for the term “Wing Bowl.” However, regarding any official participation from 94 WIP in the event, station management has not responded to Barrett Media.

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Meet The Music Directors: Ray Collier KSHE 95 St. Louis

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Ray Collier is the Music Director for heritage rocker KSHE 95 in St. Louis. He is approaching 30 years with the station.

The important task of curating music for such a legacy brand is something that is not lost on Collier.

“People that I went to high school with used to tell me that I always said that I would work at KSHE someday. I know I never said that because it would be the equivalent of saying, you know, one of these days I’m going to walk on Mars.”

“It feels like a lot on your shoulders sometimes, because I grew up with this station. It was my radio station, and now I’m the one putting it together. I’ve been here long enough that I’ve seen it go through many phases, and it’s still not lost on me what I get to do every day.”

“It’s an awesome toy box to play in. I’ve got every form of rock from the ‘60s through the 2000s, and I get to play it. I get to play songs on the radio at KSHE St. Louis that, outside of this city, no one knows. Or very few people know what it is. The songs that outside of St. Louis didn’t stand the test of time. And that’s an awesome group of songs to play with.”

Could you provide a couple of examples of those songs?

“Aliotta Haynes Jeremiah ‘Lake Shore Drive’ would be one of the ones that comes to mind. Starz ‘Cherry Baby,’ Nantucket ‘Heartbreaker’, these are just songs that are ingrained in St. Louis. But outside of here, people don’t remember them, or they never got a chance to hear them.”

Where is the musical center of KSHE?

“Every music test we seem to get a little younger. I would say the mid to late eighties right now, I’m not saying that the early eighties and the seventies aren’t represented, they most certainly are. But the mid-eighties is where we’re living right now.”

Many Classic Rock and Classic Hits stations struggle to make the ’90s sonically fit. Is that a problem for KSHE?

“I honestly don’t think that we at KSHE have a problem making them fit. The nineties are well-represented. And I think ‘Come As You Are’ coming out of ‘Good Times, Bad Times’ is sonically perfect. Those songs really work well with the type of Classic Rock we play.” 

“Classic Hits, I can understand, but we are a little on the harder edge of Classic Rock. So the nineties do work for us.”

So, like in any gold-based format, how do you keep it sounding fresh?

“We have what I would consider to be some of the best jocks working now. And that helps. They know how to lean into it. After we get a music test and we’ve run through it and we’re feeling comfortable with it, we might throw things in there that are more wow-factor songs. Not unfamiliar at all. Just not heard all the time.”

Midwest and regional bands are important to the station.

“I play in regular rotation Head East ‘Never Been Any Reason.’ We will play ‘Roll With The Changes’, but we also play ‘Golden Country.’ We’re REO Speedwagon heavy.”

Can Collier offer any scheduling tips for Classic Rock music directors?

“Don’t get too in the weeds. Use your gut. If you know it works, even if it’s fighting something else, use your best judgment. I’ve sat in some meetings where I thought nobody else felt like we’re overthinking this.”

“When it’s in your blood, when it’s something that, like this music I grew up with, I know my own family.”

 In closing, I think it is safe to say Collier loves his job.

“Every day when I walk in here, I’m like, man, I work at KSHE. I’ve been here for almost 30 years. This is insane.”

”It’ll be 29 years in August that I’ve been coming through the doors, and they still seem to think it’s okay. They haven’t taken away my badge. I unlock my office door every morning, and my office is covered in old KSHE memorabilia.”

“I walk in every day and I’m greeted by Sweet Meat, right in my face on the back wall, carved in wood.”

Sweet Meat

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