Tag: Client Relations

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3 Must-Watch Barrett Media Audio Summit Panels For Non-Attendees

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I could write another 10 takeaways, but hopefully this gives you the incentive to start diving in and watching on YouTube.

SiriusXM’s Julia Cunningham on the Art of Interviewing

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There is an art to doing great interviews, and...

Pardon the Interruption Proves Success Can Be Earned by Not Chasing Trends

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"After 25 years, Pardon the Interruption remains one of the strongest arguments in sports media that success doesn't always come from chasing every trend. Sometimes, it comes from knowing exactly who you are and having the discipline to stay that way."

Inside Mike Gallagher’s Surprise Tribute to Salem’s Phil Boyce

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"We've sort of come full circle together. We've been through a lot of highs, a lot of lows, but we've just had a great ride together. He's one of the most important figures in my career."

Radio Sales Is Not a Vending Machine

Columns Jeff Caves Jeff Caves -
"Radio advertising is the ultimate subscription sales model. If clients trust us to provide the desired result, they will give us their money again and again."

Sell Hot Takes Like Hotcakes

Columns Jeff Caves Jeff Caves -
"The Hot Takes Café is bustling, and as sellers, we need to pack the place."

Face-to-Face Sales Meetings Have Never Been More Valuable

Columns Jeff Caves Jeff Caves -
"With the increase in virtual meetings, new buyer preferences, limited time, and better tech, we have our work cut out to get the F2F."

Want To Sell Digital? Know How It Works For The Client!

Columns Jeff Caves Jeff Caves -
Don’t be scared to apply some trial and error to your digital selling. You weren’t perfect when you started selling radio.

Great Answers To Good Questions

Columns Dave Greene Dave Greene -
"I don’t think selling today is any harder than it was twenty years ago, but I do think that retaining clients is significantly harder than it used to be."

You Don’t Have To Give In To Every Client Request

Columns Dave Greene Dave Greene -
"In a lot of these cases, we’ve become our own worst enemy"

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SiriusXM’s Julia Cunningham on the Art of Interviewing

Features 0
There is an art to doing great interviews, and...

Pardon the Interruption Proves Success Can Be Earned by Not Chasing Trends

Columns 0
"After 25 years, Pardon the Interruption remains one of the strongest arguments in sports media that success doesn't always come from chasing every trend. Sometimes, it comes from knowing exactly who you are and having the discipline to stay that way."

Inside Mike Gallagher’s Surprise Tribute to Salem’s Phil Boyce

Features 0
"We've sort of come full circle together. We've been through a lot of highs, a lot of lows, but we've just had a great ride together. He's one of the most important figures in my career."

Why ABC Is Right About the FCC’s Talk Radio Bias

Columns 0
The inconsistency isn't subtle, and it's not accidental either. It tracks almost perfectly with which side of the aisle benefits from each format's political leanings.