Tag: Featured
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Can Sports Radio Actually Learn Something From a Regional Sports Network?
"We don’t always have to be territorial about the content that goes out over our airwaves."
Brandon Kravitz Has a Lot to Juggle in Orlando
“Our audience is so eclectic in their interests that I feel like I can cover pretty much everything and still keep enough people engaged."
New KMOX Reporter Sean Malone Learned Plenty in a Week With Kevin Killeen
I joked earlier in the week that any person I call, I just might say that I got their number from Kevin because I know it will open them up to talk to me.
What Will The Next Big Radio Study Reveal and Who Will Pay For It?
What do you think would make a great study to help the radio industry better understand where the audience is headed and what to do about it?
Who Are The Signature Voices of American Sports?
"A signature voice may not be the most talented announcer or analyst, but rather, the voice that I most associate with that particular sport today."
For Jenny Taft, It All Comes Back to Relationships
"I always knew my life would revolve around sports in some way because it just brings people together, and what’s better than that?”
The Marketing Funnel Was Built For Radio Sales
"It's the perfect addition to the Consultant Sell."
Sports Media Found Itself in the Center of the Left vs Right Debate
As media fragmentation continues, alternate employment options are becoming more plentiful in some cases, especially for high-quality talent.
NFL Preseason Lets Broadcasters & Teams Try Something Different
"There are many different ways a broadcast in the preseason can go."
4 Tips to Help Create Better Interviews
My mantra is to provide my audience with a listener-focused experience. It’s not about me, it's not about the guest, it is always about your audience.