Tag: Nielsen Ratings

"The game averaged 26.3 million viewers across NBC and Peacock. That makes it the most-watched Week 7 Sunday Night Football game since 2013."

“The role of modelling is not to replace measurement, but to enhance it. By extrapolating listening from Radio Local+ to virtual respondents, we can provide better insight into reach and frequency, resulting in better value for the radio industry.”

"A play was six seconds, and that was all that mattered in the moment. "

"For The Breakfast Club, it reinforces its standing as iHeartMedia’s morning anchor in the market."

"The advantage of being on for a long time is people feel they know you if you choose to share yourself with them. If you choose not to do that, then you're doing yourself a disservice. That prevents that special relationship between you and the audience."

"Promoting an event or remote in an area you rarely go to will bring out the station’s biggest fans'

"Nielsen and its private equity owners have revealed their true colors. If you're part of the radio industry, they don't care about you. The company wants your money, full stop."

I'm not privy to anything Nielsen may be planning, but is it time for the company to consider a low-cost option for small markets?

Let's ride the time machine to the end of 1962.

"Women’s Sports Sundays is a unique, growing franchise that showcases the full power of our women's sports portfolio."