Tag: Peter Thiele

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

What News/Talk Radio Stations Can Learn from Past Brokered Programming Scandals

Columns Peter Thiele Peter Thiele -
Paid-for broadcasts are a reality. Here are some other things to keep in mind. Your company may be on top of this, but it is a good refresher.

Why Refilling the News/Talk Radio Listener Funnel Matters More Than Ever

Columns Peter Thiele Peter Thiele -
There is a war for people’s attention. It’s a huge battle. It starts with making sure your station or show is focused on the right things.

For News/Talk Radio Hosts, Pop Culture Knowledge Is Just as Important as Political Policy

Columns Peter Thiele Peter Thiele -
If there is a big cultural happening and you are totally unfamiliar with the person, that is a problem.

How to Keep Your News/Talk Radio Station Relevant During the Holidays

Columns Peter Thiele Peter Thiele -
Part of the fun of news/talk radio is that we are at the center of informing our communities during important moments. Being prepared for anything is our mission. This includes compelling holiday programming.

Self-Care Isn’t Just a Buzzword: A Radio Pro’s Guide to Staying Sane

Columns Peter Thiele Peter Thiele -
I used to roll my eyes when someone said the term “self-care.”

Why Personal Connections Between News/Talk Radio Leaders and Syndicated Hosts Still Matter

Columns Peter Thiele Peter Thiele -
I probably receive 100 emails every day, and some brand managers get many more. Your email touting that you have common sense and want to talk politics is not enough.

How Nick “Cosmo” Schudel Remains a Radio Unicorn in America’s Heartland on Y107

Features Kevin Robinson Kevin Robinson -
"I can be hip and connect to the demo without faking it. I talk about what they’re talking about truthfully. I’m not going to pretend to know a show because it’s on a prep sheet. I’ve got to be authentic"

The Definitive Guide to News/Talk Radio Success in 2025

Columns Peter Thiele Peter Thiele -
Everything in life is built upon relationships. Your success is in your hands.

Talk Radio Hosts Are Misusing Guests — And It’s Hurting Their Shows

Columns Peter Thiele Peter Thiele -
If you are using guests as an excuse not to show prep, you are failing your employer, your coworkers, and that person in the mirror.

How News/Talk Radio Can Take Lessons Learned at the Mall Food Court to Prosperity

Columns Peter Thiele Peter Thiele -
The food court is perhaps the only part of your local mall that is still doing great business in 2025.
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

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"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."