Tag: Pierre Bouvard

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Axl Rose, Ozzy Osbourne & Rock’s Greatest Onstage Meltdowns

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Last year in this space over the 4th, we...

The Zalinski Effect: What a Movie Villain Teaches Us About Radio’s Talent Paradox

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"We just give the driver another reason to plug their phone in and leave us behind."

It’s OK to Be Pro-America: Why Radio Should Embrace July 4th

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"The timing of FIFA visitors coming to the USA as we celebrate our 250th birthday is perfect."

SportsCenter: AM Has the Best Comedy Team on Sports Television

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"Striewski and Scott do not claim to be comedians, but they are hardly your typical studio desk jockeys. In truth, they are beyond labels. They are simply outstanding SportsCenter anchors who showcase their inimitable humor, genuinely enjoy working together, and produce a broadcast that is equally informative and entertaining."

Why Sports Radio Talent Can No Longer Rely on the Stations They Work For

Columns John Mamola John Mamola -
"The connection that powers sports radio has never been the transmitter, the brand name on the building or the corporate strategy outlined in a quarterly earnings call. It’s the host behind the microphone building a daily relationship with an audience that chooses to spend time with them."

Why Small Broadcast Companies Face A Digital Crossroads

Columns Bob Lawrence Bob Lawrence -
"Digital success for broadcasters will come from utilizing existing strengths: trusted relationships, local knowledge, and storytelling expertise."

Why Pierre Bouvard Believes Sports Radio Is One of Audio’s Most Attractive and Important Formats

Features John Mamola John Mamola -
"There is so much new breaking news every day in the world of sports. It’s not playing ‘Stairway to Heaven’ again. Literally, every time you tune in there is something new going on."

Nielsen Radio Ratings Grow By Nearly 20% in Spring 2025 After Updated Qualifying Time

Business BNM Staff BNM Staff -
Nielsen revealed that 23% of listening occasions fell within that three-to-four-minute window and would have previously gone unmeasured.

NAB Show 2025 Takeaway: Radio Is Pulling Together

Radio Jeff Lynn Jeff Lynn -
“There is an enthusiastic feeling here at the NAB show around Radio as one part of a greater platform of audio. - Mike McVay

Westwood One Touts Radio’s Strength But Misses Key Points

Columns BMM Staff BMM Staff -
"If we truly insist on comparing ad-supported platforms, we have to consider that the market has exponentially expanded with the global reach of radio stations thanks to the Internet."

Pierre Bouvard, Chief Insights Officer for Cumulus Media and Westwood One, Still Bullish on 2024 Political Ad Dollars for Radio

Columns Krystina Alarcon Carroll Krystina Alarcon Carroll -
As election season comes into full swing, everyone is looking to get a piece of the advertising revenue pie. E-marketer has forecast political spending...

Longtime Podcast Listeners Prefer Audio-Only Experience, New Study Shows

Radio BNM Staff BNM Staff -
“YouTube is definitely the discovered platform, but it’s not a walled garden."

Podcast Audience Sizes Continually Underreported, New Study Suggests

Radio BNM Staff BNM Staff -
"The podcast industry is leaving ‘ears on the table.’”

Podcast Reach Equal to TV in 18-34 Demo, New Edison Research Study Shows

Radio BNM Staff BNM Staff -
Meanwhile, AM/FM radio remains the dominant player, with 77% claiming they are weekly users.
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The Zalinski Effect: What a Movie Villain Teaches Us About Radio’s Talent Paradox

Columns 0
"We just give the driver another reason to plug their phone in and leave us behind."

It’s OK to Be Pro-America: Why Radio Should Embrace July 4th

Columns 0
"The timing of FIFA visitors coming to the USA as we celebrate our 250th birthday is perfect."

SportsCenter: AM Has the Best Comedy Team on Sports Television

Columns 0
"Striewski and Scott do not claim to be comedians, but they are hardly your typical studio desk jockeys. In truth, they are beyond labels. They are simply outstanding SportsCenter anchors who showcase their inimitable humor, genuinely enjoy working together, and produce a broadcast that is equally informative and entertaining."

AI Isn’t Replacing Sports Media Talent, It’s Replacing Those Who Ignore It

Columns 0
"Five years from now, I don't think employers will ask whether applicants know how to use AI. They'll simply assume they do, just as they assume candidates know how to send an email, edit audio, or post to social media. The differentiator won't be whether you use AI. It'll be how effectively you use it."