Tag: Sports Media Sales

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CBS News Earned $362 Million From 60 Minutes, CBS Evening News, Others in 2025

"Halfway through this year, CBS is still at 22% of the dollar share."

NAB President Curtis LeGeyt: Congress Must “Reaffirm The Scope” Of Sports Broadcasting Act Of 1961 With All Leagues

"We're not here to scrutinize the NFL's business practices. We're here to affirm that if they want to take advantage of an antitrust exemption granted to them by this body, that there are certain public interest obligations that went along with that."

Christy Brittain Joins 96.1 BBB Raleigh as New Afternoon Host

"Radio has always been about companionship and community, and I look forward to spending afternoons with the incredible people of the Triangle."

Chad ‘Chumley’ Kerch Joins WQIK Jacksonville Country Morning Show

"I'm honored to add my voice to a team Jacksonville already loves."

Lee Davis Retiring as Senior Vice President of Sports Monetization at Audacy

"I started my career getting Howard Stern coffee,” Davis wrote. “Now he’s still on the air, and going strong — and here I am — retiring"

A Final Word to My Media Sales Brethren

If you’re not willing to commit to every part of the process and truly put in the work, then you’re in the wrong career.

Media Salespeople Need to Stay Confident During Cold Streaks

Just like a seasoned hitter doesn’t throw away the bat after a bad week, you can’t throw away your confidence just because you're in a sales slump.

Media Sales and the Double-Edged Sword of Schedule Flexibility

The most successful media salespeople I know don’t wing it. They map out their schedules in advance—blocking time for prospecting, meetings, follow-ups, and administrative work.

Building Lasting Client Relationships: Take Them Out to the Ballgame

Clients are more likely to do business with someone they know, like, and trust.

Crisis Management in Media Sales: Navigating Controversy Around On-Air Talent

What nobody generally talks about in these situations are the salespeople who have to pick up a lot of the pieces with the advertisers left behind by the host.

Media Sales in the Digital Age: Leveraging Technology for Success

At the end of the day, the goal is to spend less time on administrative tasks and more time building relationships, closing deals, and driving YOUR revenue.

Your Media Sales Career Is Your Own Business – Start Thinking Like an Entrepreneur

The best salespeople aren’t just following trends, they’re ahead of them.

Media Salespeople with Great Ideas Always Win

"Want to be different? Do you want to be better than other salespeople? Want to make a lot of money? Come up with better ideas than anyone else."

How Media Salespeople Handle Clients After the Sale Can Make Them the Hero or the Goat

After a brief hiatus for Super Bowl week, we are back, and our sales meeting today is about the final step in the six-step...

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NAB President Curtis LeGeyt: Congress Must “Reaffirm The Scope” Of Sports Broadcasting Act Of 1961 With All Leagues

"We're not here to scrutinize the NFL's business practices. We're here to affirm that if they want to take advantage of an antitrust exemption granted to them by this body, that there are certain public interest obligations that went along with that."

Christy Brittain Joins 96.1 BBB Raleigh as New Afternoon Host

"Radio has always been about companionship and community, and I look forward to spending afternoons with the incredible people of the Triangle."

Chad ‘Chumley’ Kerch Joins WQIK Jacksonville Country Morning Show

"I'm honored to add my voice to a team Jacksonville already loves."

NFL Executive: League Declined Invite To Hearing On Sports Broadcasting Act Of 1961 Over “Balance” Of Witnesses

"This panel, led by Congressman [Scott] Fitzgerald, who's right there in Wisconsin, has witnesses solely on one side of the issue. There is no effort. We've offered many witnesses, and there's no effort to have a balanced group."