Doug Stewart, on his daily online show today, announced that he and his brother Ryan are reuniting for the first time in three years on radio on Saturday mornings on 640/WGST-AM.
“The 2 Live Stews are coming back in full force!” Doug said. The Stews will air for an hour on Saturdays at 11 a.m, debuting this week. They have committed to 17 weeks.
“Trust me,” Doug added. “We’ll do a lot with that hour. This is going to fly by. We’ll have a lot of fun. It won’t be totally scripted. I guess we’ll talk some Falcons. We’ll talk some Georgia football. You want to holla at your boys and what’s going in our lives, the shenanigans of the Stews.”
The now defunct 790 The Zone dumped the Stews in September, 2012 after more than a decade. The two brothers were paid through the end of the year and had to adhere to a non-compete through June, 2013.
With the new 92.9/The Game struggling in ratings in 2013, hiring the Stews would have made logical sense. They were once a hugely rated and highly spirited show on the Zone but as I noted in this story last year, management neutered them over time.
But the Game held off and 680/The Fan didn’t touch them either. So they remained off the air.
“We’ve been in radio exile to a degree,” Doug said.
Doug started his own Spreaker show last October and draws about 1,000 to 2,000 listeners per show. It airs live weekdays from 10 a.m. to noon but can also be picked up in podcast form. (You can check it out here.)
He said he has been able to make money off the network a few months in. “It’s been fantastic,” he said, “better than expected.”
At the same time, he knows it’s a slow build. “People are set in their ways,” he said. “We are slowly building an audience. The hardest part is getting the word out. We used to be national and people still come up and say they just discovered it. It’s a process. I’m going to keep building it.”
Credit to the AJC who originally published this story
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
