ChatGPT is getting into the advertising game. The company has announced plans to start testing ads for free and it’s Go tier subscribers.
In a statement on Friday, the company shared that it is planning on testing ads in the coming weeks “so more people can benefit from our tools with fewer usage limits or without having to pay.”
“We’re not launching ads yet, but we do plan to start testing in the coming weeks for logged-in adults in the U.S. on the free and Go tiers,” the company said. “To start, we plan to test ads at the bottom of answers in ChatGPT when there’s a relevant sponsored product or service based on your current conversation.
“Ads will be clearly labeled and separated from the organic answer,” it continued. “You’ll be able to learn more about why you’re seeing that ad, or dismiss any ad and tell us why. During our test, we will not show ads in accounts where the user tells us or we predict that they are under 18, and ads are not eligible to appear near sensitive or regulated topics like health, mental health or politics.”
The company said it will remain open to feedback and that its long-term focus “remains on building products that millions of people and businesses find valuable enough to pay for.”
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