Dr. Ed Cohen

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One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company's President of Research Policy and Communication, and eight years as VP of Domestic Radio Research. Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He is adjunct faculty in the Department of Broadcast Communications at Western Kentucky University and welcomes your thoughts. Reach him by email at doctoredresearch@gmail.com.

Long Record of Laziness By Nielsen to News/Talk Radio Continues

Commercial news/talk and non-commercial news/talk (public radio stations) are combined. Why? The reason is nothing more than laziness.

Nielsen Can Avoid Recent Criticism With One Simple Move

Put the study out there for all of us in the industry to review and raise questions.

Nielsen Audio Meets the Kardashians

I don’t know about you, but when I hear the word “enhancement”, I’m more likely to think of a Kardashian than Nielsen.

How Many Ads Are Too Many on Radio Stations?

While it’s fair to go after some radio stations for their heavy spot loads, let’s talk about the consumer experience for online…it might be much worse!

It’s Time for Radio to Fight For Its Future

How do we change our medium to adapt to this new reality? Something for everyone in the business to think about.

Breaking

Troy Aikman Says He’s 50/50 On Returning To Television Next Season

"I guess I’m still getting my head around how I got to this position."

CBS News’ Bari Weiss: Ratings Aren’t My Priority for 60 Minutes

“I could never build anything if I were focused on the precise number of people that happen to tune in to the second feature on 60 Minutes on a given Sunday.”

Linda Cohn: John Skipper “Bullied” Me With Suspension While At ESPN

"He was yelling at me [and] bullying me. I go, 'John, what's going on?' I really had no idea what he was talking about. I couldn't believe it. So, I was suspended for whatever. Don't come in. I'm like okay, I won't come in. But I was really upset. I was close to tears."

SiriusXM Reports Less Than 1% Revenue Decline During 2026’s 3rd Quarter

“Our third-quarter performance reflects the progress we’re making in building a stronger, more durable SiriusXM."