"As we prepare to tip off our second season of NBA on Prime, we’re thrilled to present an exceptional lineup of games featuring the league's biggest stars, iconic rivalries, and high-stakes matchups within the Emirates NBA Cup and expanded postseason coverage, including our first-ever exclusive Eastern Conference Finals."
"The 2025-26 NBA Regular Season on ABC and ESPN averaged 1.9 million viewers through 80 telecasts, up 11% from the year before and the network's best mark since 2018-19."
"Advertising categories were never about clean lines. They were about how many lines you could draw — and how long you could get away with pretending they mattered."
"Drawing a hard line against prediction markets while embracing sportsbook partners that provide the same offering during the Super Bowl feels less like principle and more like positioning."
"By partnering with Kalshi to showcase prediction market data in our programming, CNN journalists will have a fresh, data-based angle from which to explore and better understand the world around us."
"As we prepare to tip off our second season of NBA on Prime, we’re thrilled to present an exceptional lineup of games featuring the league's biggest stars, iconic rivalries, and high-stakes matchups within the Emirates NBA Cup and expanded postseason coverage, including our first-ever exclusive Eastern Conference Finals."
"The 2025-26 NBA Regular Season on ABC and ESPN averaged 1.9 million viewers through 80 telecasts, up 11% from the year before and the network's best mark since 2018-19."
"Our 2026-27 schedule not only features elite matchups on the biggest stages possible, but new programming innovations designed to build off last year’s resounding successes."