Tag: Nielsen Ratings

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Top 15 Podcast Advertisers Spent $60 Million in April, Magellan AI Data Shows

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Of those 15, six actually decreased their spending during the month.

Bob Bronson Retires From 105.7 WROR After Decades In Boston Radio

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"I've been incredibly fortunate to spend my career doing something I truly love."

Penske Media Reportedly Discussing Acquisition of Unsold Vox Media Brands

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"We have always adapted and led the way, and I believe authoritative work from trusted brands and talent is more necessary than ever."

Ozzy Osbourne’s AI Avatar Will Talk To Fans Around The World

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"You can ask Ozzy anything, and he will answer you in his own voice"

Nielsen Audio 6+ PPM Markets 21-30 June 2024

Music BMM Staff BMM Staff -
iHeartMedia Country WPOC keeps growing up 7.9-8.7. Urban One’s Hip Hop/R&B WERQ (92Q Jams) has a strong month 5.8-6.8. Meanwhile, sister WWIN (Magic 95.5) dropped 7.5-6.8.

Nielsen Audio PPM Top Ten Market Ratings June 2024 (5/19-6/23)

Music BMM Staff BMM Staff -
iHeartMedia’s AC WLTW (106.7 Lite-FM) remains atop the monthly Nielsen PPM ratings in New York City ratings going 8.9-8.2,.

How to Use Nielsen to Look Through Full PPM Samples

Columns Dr. Ed Cohen Dr. Ed Cohen -
You can now review individual days for your stations as well as your competitors. Look to see if there are any particular spikes (positive or negative) that you can explain.

Nielsen Revises Market Rankings Ahead of Spring Ratings Period

Business BNM Staff BNM Staff -
Dallas has now surpassed San Francisco as the fourth largest market, according to Nielsen. With the slip, San Francisco drops to fifth.

To Nielsen or Not to Nielsen, That is the Question

Columns Dr. Ed Cohen Dr. Ed Cohen -
The industry needs audience measurement. Call it ratings or whatever you want, we need to understand the composition of our audiences. 

Is the Nielsen Paper Diary on Its Death Bed?

Columns Dr. Ed Cohen Dr. Ed Cohen -
This is a good move considering the growth of these newer audio sources and also gives Nielsen some new sales opportunities, reflecting changes in the business.

CBS Can Thank Taylor Swift and Nielsen’s PPM for Super Bowl Figures

Columns Dr. Ed Cohen Dr. Ed Cohen -
One of the big questions has been how much audience Taylor Swift added?

How Nielsen is Still Hindered By A More Than 30-Year-Old Federal Law

Columns Dr. Ed Cohen Dr. Ed Cohen -
Response rates matter, but low response rates are not an indictment of Nielsen. Even the US Census Bureau has trouble with response rates.

Is It Time For Radio to Back A Nielsen Competitor?

Columns Dr. Ed Cohen Dr. Ed Cohen -
The TV/video industry has seen a number of Nielsen-wannabe competitors enter the fray and the industry has not only taken notice, but it’s also taken action as well.

How News/Talk Radio Can Combat the All-Christmas Surge

Columns Dr. Ed Cohen Dr. Ed Cohen -
While you may not be able to fight the all-Christmas station in your market with music, you can understand the dynamics better with the information you have in-house. 
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Popular

Bob Bronson Retires From 105.7 WROR After Decades In Boston Radio

Music 0
"I've been incredibly fortunate to spend my career doing something I truly love."

Penske Media Reportedly Discussing Acquisition of Unsold Vox Media Brands

Business 0
"We have always adapted and led the way, and I believe authoritative work from trusted brands and talent is more necessary than ever."

Ozzy Osbourne’s AI Avatar Will Talk To Fans Around The World

Music 0
"You can ask Ozzy anything, and he will answer you in his own voice"

Eddie Scozzare Celebrated As He Retires Following 37 Years Of Service At WFAN

Sports 0
"There will never be another you. There will never be anybody like it, and that’s what you have to take into your retirement. One of a kind, and an all-time great."