Tag: Nielsen

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Morning Show Pioneer Mike Marino Passes Away at 60

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"He loved the industry, he loved the people in the industry, and was always finding ways to help talent improve their craft."

‘Ben & Woods’ Earn Three-Year Contract Extensions at 97.3 The Fan

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"By the end of the new three year deal that we that we just agreed to, we will have been on the air more than a decade on this station. It doesn't happen."

Megyn Kelly Launches ‘MK Confidential’ True Crime Series

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"I hope you find the results as addictive as we have!”

Gilbert Arenas Lands New Podcast Partnership With Playmaker

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"We're thrilled to partner with them as they relaunch this incredible property and help them continue delivering for the fans who have been with them from the beginning."

‘Outliers’ in Nielsen Audio Ratings

Columns Dr. Ed Cohen Dr. Ed Cohen -
Last week, this column explained sampling error. It’s a Survey 101 concept, but rarely considered in the world of ratings. This week, we’ll go through another...

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

An Error Doesn’t Mean a Mistake in Nielsen Audio Estimates

Columns Dr. Ed Cohen Dr. Ed Cohen -
We’re in the midst of the political season which means a lot of polling.  Surveys aren’t perfect and in fact, are getting harder to...

105.9 The Mountain, Asheville, NC Draws Rebuke From Nielsen

Music BMM Staff BMM Staff -
Morning show co-host Rich “Rizzo” Deaver posted a video that Nielsen says discusses methodology and the importance of recall in a diary market.

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released June Monthly and Spring 2024 quarterly ratings.

Streaming TV Reaches New Heights in Latest Nielsen Report

Business BNM Staff BNM Staff -
YouTube accounted for the most streaming TV viewing, with 9.9% of total day watching.

A Step-By-Step Guide to Analyzing Nielsen Trends on a Quarter-Hour Basis

Columns Dr. Ed Cohen Dr. Ed Cohen -
It makes sense to analyze your stations and your competition at this level because every quarter hour matters.

FOX Sports Draws 1.59 Million Viewers for UFL Championship Game

Television BSM Staff BSM Staff -
This year's championship game, which was called by Curt Menefee and Joel Klatt and also featured a visit from Tom Brady in the booth, peaked at 1,723,000 viewers from 6:15 p.m. to 6:30 p.m. ET.

How to Use Nielsen to Look Through Full PPM Samples

Columns Dr. Ed Cohen Dr. Ed Cohen -
You can now review individual days for your stations as well as your competitors. Look to see if there are any particular spikes (positive or negative) that you can explain.

How Small-Market Stations Can Optimize Nielsen Ratings Despite Smaller Samples

Columns Dr. Ed Cohen Dr. Ed Cohen -
If you’re in one of these markets and don’t particularly like the averaging system, it’s understandable. 
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‘Ben & Woods’ Earn Three-Year Contract Extensions at 97.3 The Fan

Sports 0
"By the end of the new three year deal that we that we just agreed to, we will have been on the air more than a decade on this station. It doesn't happen."

Megyn Kelly Launches ‘MK Confidential’ True Crime Series

News 0
"I hope you find the results as addictive as we have!”

Gilbert Arenas Lands New Podcast Partnership With Playmaker

Sports 0
"We're thrilled to partner with them as they relaunch this incredible property and help them continue delivering for the fans who have been with them from the beginning."

Don Lemon: People ‘Keep Asking Me’ to Run for President

News 0
"I don’t know. I might. I’m serious."