The Dodgers on Tuesday announced a multiyear renewal of AM 570′s broadcast rights that includes an equity position in the station for the team.
The agreement with the station’s parent company, iHeartMedia, covers regular-season games, select Spring Training games and potential postseason games, as well as “the opportunity for collaborative programming.”
“We are looking forward to expanding KLAC’s content in this new partnership for our passionate and loyal fan base,” said Dodgers president & CEO Stan Kasten. “We will be teaming up with the fantastic creative team at iHeartMedia on a number of projects and initiatives to enhance our fans’ engagement. And what better team to tell the story than from broadcast talent of Vin [Scully], Rick [Monday] and Charley [Steiner]?”
“We take great pride in delivering Dodgers programming to millions of fans on AM 570 and throughout the country via iHeartRadio,” said Greg Ashlock, president of iHeartMedia Southern California. “The Dodgers are one of the strongest professional sports brands in the country, and this ownership team, through actions on and off the field, has proven its commitment to even further strengthening its bond with the Southern California community. We are excited to expand our partnership with continued focus on the game broadcast experience and jointly produced new local programming for the station.”
The agreement between the Los Angeles Dodgers and iHeartMedia is subject to Major League Baseball approval.
In addition to the team of Scully, Monday and Steiner, AM 570′s “DodgerTalk” show has also been a hit with fans as Kevin Kennedy, David Vassegh and Jorge Jarrin cover the team before and after each and every game.
Scully recently announced he will return for his record 66th season in the booth. Scully calls the first three innings on radio in the simulcasts. Former Dodgers outfielder Monday is in his 22nd season as a Dodgers broadcaster and is in his 30th season overall with the organization. Four-time Emmy Award winner Steiner is in his 10th season as play-by-play announcer for the Dodgers. Monday and Steiner will return to the booth in 2015 as well.
The AM 570 signal covers all five counties in Los Angeles, and the station will continue to provide game broadcasts and pregame and postgame shows to the entire Dodgers Radio Network, which includes 22 stations across the state and country.
Credit to the LA Dodgers website where this story was originally published
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
