Tag: Edison Research

If you’re planning a media buy in today’s fragmented landscape, the latest data from The Record -- a quarterly audio report powered by Nielsen...

"Creating excuses is easy. Finding solutions is harder. But they do exist. Whether you choose to invest the time necessary to grow professionally is a different matter."

"Podcasts have historical momentum."

While video podcast consumption is now included for the first time in Edison’s Infinite Dial study, the company stated that weekly listening would have increased regardless of that change.

Edison notes that podcast listening on connected TVs (13%) now significantly outpaces that on smart speakers (3%).

Joining the program in the top five were Crime Junkie, The Daily, Call Her Daddy, and This Past Weekend with Theo Von.

The news of expanded AM/FM radio listening comes on the heels of a report that 64% of companies have now asked employees to return to the office in at least some capacity.

Last week’s MLB Opening Day reminded me why sports references and acknowledgment on music radio stations are not the tainted topics they used to be.

Much like the expected demise of radio in the ‘50s after television took off, the business is not dead yet, but there are plenty of competitors who would gladly help kill it off.

"When high profile people are accessible anytime of the day by the entire world, they're going to hear a lot of noise. Sometimes those tweets are designed to generate a negative reaction, and our industry's most passionate people can't always look away."