Tag: social media

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

ESPN Should Play to The Strengths of Roster Talent Like Jason Kelce

Columns John Mamola John Mamola -
"Experimentation isn’t the problem. In fact, it’s necessary. Audiences evolve, consumption habits shift, and standing still is the fastest way to become irrelevant. But experimentation without intention? That’s when the square peg keeps getting jammed into the same round hole."

How Baseball’s ABS System Is Creating the Drama and Excitement the Sport Needs

Columns John Lund John Lund -
"Right now, baseball has something it’s been missing for years: a nightly reason to watch—not just for outcomes, but for moments. Because suddenly, any pitch can flip a game."

‘This Week in Baseball’ Returns Streaming Weekly Episodes Exclusively on X

Sports BSM Staff BSM Staff -
"Bringing back ‘This Week in Baseball’ as an X Original bridges the game’s rich history with today’s real-time conversation."

Social Media is Dead: Here’s What Replaced It, And Why That’s Bad for News Media

Columns Garrett Searight Garrett Searight -
The good news? There's really only one problem with this. The bad news? That problem is gigantic.

Elon Musk Antitrust Lawsuit Over Lack of X Advertisers Dismissed By Federal Judge

Business BNM Staff BNM Staff -
At the time of the filing, Elon Musk stated, "We tried peace for 2 years, now it is war.”

How Crash Leans on His Passion for Radio in Growing Community at 98ROCK Tampa Bay

Features Mike Stern Mike Stern -
"We want to keep everybody positive. Hopefully they'll remember something we said that brightens their day."

Facebook Launches New Monetization Program to Compete with TikTok and YouTube

Business BNM Staff BNM Staff -
"This is something that is addressing a lot of feedback that we’ve heard from established creators who we’ve tried to entice, or have been interested in coming on board.”

The NFL Offseason Is the Most Powerful Content Machine in Sports

Columns John Lund John Lund -
"No 'See You in September' marquee, graceful bow, or running of the credits. The NFL doesn't do farewell tours. It does program cycles."

MLB Network Hiding Mark DeRosa’s Error Only Made the Mistake Bigger

Columns John Mamola John Mamola -
"When a network tries to rewrite the tape, the original mistake stops being the story. The cover-up becomes the story. And that’s the real lesson here for media organizations everywhere. Transparency builds credibility. Editing history destroys it."

Why Live Nation’s Settlement Means Opportunity for Radio

Columns Mike Gunz Mike Gunz -
"When high-profile musicians come to their city, a major talking point among listeners will be how expensive tickets are. Radio needs to serve as an outlet for fans who don’t want to think about how much they paid for a ticket. Instead, help them remember why they bought it."
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."