The Industry According To…Rob Goldklang, Warner Records

"What Warner brings is a deeply experienced team across streaming, sync, A&R, physical, publicity, marketing—and radio."

The Industry According To….Dave Van Dyke, Bridge Ratings

"A radio station does not need an audience of millions; it needs to be relevant to your bubble. Why does a listener choose this station over silence? What emotional work does radio perform in a distracted world?"

The Industry According To…Scott Borchetta, Big Machine Label Groups

"I think that Rock has suffered greatly over the last 30 years because there hasn’t been a real rock scene since Seattle in the ‘90’s."

The Industry According To….Elliot Segal, DC 101

Thank you for checking out ‘The Industry According To’. This series runs each Tuesday, and features radio and record industry executives, managers, programmers, talent,...

The Industry According To…Todd Sievers, CO5 Music

"Radio has lost some of its leverage because it has aged with its audience. It needs to get back to breaking artists, and showing the audience what is next and why youthful listeners should care."

The Industry According To….Jeffrey Naumann, Jeffrey Naumann Promotion

"A promotion person's real job is to get enough of radio to play it to determine if it's truly a hit - because they aren't all hits."

The Industry According To….Larry Rosin, Edison Research

"Have we created stations that maybe people are less likely to tune out of, but also less like to tune into?"

The Industry According To….Rich Tunkel, Nielsen

"Radio is perceived to be the least effective media, when the data shows just the opposite."

The Industry According To…Jackie Kajzer aka Full Metal Jackie

"TikTok can spark a moment. Instagram builds personality. Spotify gives you data and stability. But YouTube is where fans actually watch you become a band."

The Industry According To…Fred Jacobs, Jacobs Media

"I would expect more consolidation in all forms of media and entertainment. The more sources for content, including thousands of YouTube channels, the harder it will be to amass a big audience and make a profit."

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